Our search criteria was to identify books and articles from a database of 700,000 where the terms “leadership” and “influence” appear within the same publication. ![]() The Cross-National Time-Series Data Archive, a library of 200 years of data for more than 200 countries, was an excellent starting point. Our ultimate goal was to discover how the most influential leaders have mastered the art throughout history, and which forms of influence are still practiced by successful leaders today. We recently conducted a meta-analysis to answer this question. In fact, when Time magazine ranks the 100 most influential people globally, their largest group isn’t comprised of sports stars, musical icons, or philanthropists, but leaders such as Michelle Obama, Xi Jinping, Jacinda Ardern, and Bob Iger. Behind every great leader is an army of followers acting in support of their mission or cause. This explains why influence is synonymous with leadership. Those who master the art of influence are often skilled at tapping into the emotions that drive people’s actions. Influence can be defined as the ability to affect the character, development, or behavior of someone or something, and it requires developing a strong emotional connection with yourself and others. ![]() ![]() Where do you see yourself in 10 years? Do you aspire to be in the C-suite, leading people and driving change? If you do, you’ll need to master the art of influence - a skill which, like any other, can be learned.
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